Marketing Budget Planning for 2021
By spotting these weak points in marketing operations, you can keep customers engaged and excited to do business with you. The exercise also gives marketing teams plenty of work to do. But it’s necessary to get the maximum benefit from pay per click campaigns and other digital spending.
Renting vs. Owning Your Customer Info
Are You Expecting Too Much From Your Marketing Coordinator?
How Successful CEOs Measure Marketing Success
When done right, a company’s marketing effort can get confusing. It can leave you scratching your head and wondering what’s actually working. Are you spending too much or not enough? How do you forecast for the future? Are you getting your fair share of wins compared with your competitors?
No Tradeshows to Attend? No Problem.
It’s not breaking news that the recent health crisis has caused a major disruption in every business in America. Company executives were sent scrambling after learning that the normal tradeshows they had planned on attending had been canceled.
About Atlas Rose: Atlas Rose is a Christian led marketing leadership company focusing on bringing executive-level help to small and medium-sized businesses. By offering fractional CMO’s integrated with their client’s leadership team, they effectively impact the company culture and mission. The result is a predictable, measurable, and effective lead flow for just a fraction of what a full-time marketing department would cost. They can be reached at firstname.lastname@example.org or 762-5233-5007.