Skip to main content

The Nonprofit's Marketing

Boot Camp

The Atlas Rose 12-Week Marketing Boot Camp for Nonprofits

In partnership with the North Carolina Center for Nonprofits, we’re extending you an exclusive invitation to the Nonprofit Marketing Boot Camp.

Exclusive Invitation for members of North Carolina Center for Nonprofits

The North Carolina Center for Nonprofits is please to offer our members an exclusive invitation to join the Atlas Rose 12-Week Marketing Boot Camp. We understand the pivotal role effective marketing plays in successful year-end campaigns, which is why we are so excited to extend this opportunity.
-– Rebekah Beck, MSW, NCCN Education Manager

Atlas Rose is a marketing leadership company, a brand determined to put marketing back in the boardroom. Our mission is to elevate brand, culture, and mission through executive marketing leadership.

Elevate Your Nonprofit’s Marketing Strategy with Tailored, Expert Guidance

Feeling overwhelmed by marketing while focusing on your mission? Our 12-week Boot Camp provides structured guidance and years of experience, helping you overcome marketing challenges, engage your donors or customers more effectively, and achieve long-term organizational success.

This program is designed to help you carve out space in your busy schedule, allowing you the dedicated thinking time needed to build your marketing system the right way, from the ground up.

You know marketing matters—this Boot Camp is the framework and system you need to elevate your mission in the community and with your donors.

Want to learn more before signing up?

Join us for a free, 45-minute Lunch & Learn Webinar on Wednesday, August 28th at 11:30am EST. The CEO and Founder of Atlas Rose, Branden O’Neil, will introduce their methodology and show how this new perspective can boost your marketing confidence and grow your mission.

 

Building your marketing system, the right way, from the ground up.

Expert Nonprofit Coaching

Weekly guidance from seasoned marketing professionals with experience in nonprofit marketing.

Custom Strategies

Receive tailored advice and actionable insights specific to your organization’s mission and goals.

Community Support

Collaborate with other area nonprofit leaders sharing experiences and learning together.

What you’ll take away:

1.) Brand Standards

Define your target personas, brand language, and key differentiators to create a powerful and inspiring brand identity that resonates with the people you serve and the donors who support you.

2.) Committed Processes

Create repeatable processes that maximize your marketing efforts. These processes will eliminate the abstract, drive progress and save you time.

3.) Quarterly Strategies

Build quarterly strategies that allow for continuous adjustments while maintaining forward momentum in the unique and ever-changing landscape of nonprofits.

The Details

Wednesdays at 9:30am Eastern Standard Time.

Kick off September 18th.

  • 12 Weeks
  • Weekly One-hour Zoom Calls
  • Resource Guide Book
  • Certificate upon Completion
  • Access to Recorded Sessions
  • Member Cost: $750 | Non Member Cost: $900
  • Verify membership here to receive a code in your email for $150 savings!

FREE, 45-minute Lunch & Learn on Wednesday, August 28th @ 11:30am EST.

Join CEO and Founder of Atlas Rose, Branden O’Neil, to hear how they approach marketing differently. An approach that can boost your marketing confidence and grow your mission. 

Register here: Lunch & Learn Webinar 

Weekly Breakdown

Building Your Brand Foundation

During the initial six weeks, we immerse you in foundational brand elements: building target personas, identifying key differentiators, and establishing your brand language. This phase is critical in crafting a compelling and relatable brand identity that not only communicates your mission effectively but also resonates deeply with your supporters.

How will this help you?

Understanding the strength of your brand will sharpen your marketing focus on showcasing how your brand can enhance someone’s life. This clarity will improve your skills as a solo marketer or enable you to delegate tasks to others more effectively, leading to the successful execution of your marketing strategy.

CREATING REPEATABLE PROCESSES

In Week 7-9, we wrap up the brand standards phase and shift our focus to creating time saving processes built around your unique business goals. We call this your marketing system. Adopting this approach eliminates sideways energy that robs you of intrinsic motivation and energy. 

How will this help you?

By using these processes, you streamline marketing for better efficiency and effectiveness. This saves time, focusing on impactful strategies. Nonprofits can’t afford to waste time or resources.

Crafting a 3-Month Strategic Plan

The final three weeks are dedicated to thinking comprehensive, tailor-made three month marketing strategy. During this period, you’ll refine your approach, incorporating all the skills and insights gained throughout the boot camp. This phase culminates in personalized presentations, providing you with a strategic roadmap that aligns with your mission and sets you up for sustained success.

How will this help you?

Developing a practice of 90-day thinking will keep you and/or your team from being overwhelmed and frustrated. Putting a 3-month strategic plan in place will give you the tools to gain confidence and traction in your marketing efforts.

Graduation and Celebration

You’ve made it! This is not just an end but a new beginning, paving the way for the continued growth and impact of your nonprofit in the community. Each participant will receive a Certificate of Completion, a testament to your commitment to professional development and enhancing your nonprofit’s marketing strategies.

We fell in love with the small business.

Why Choose Atlas Rose?

Two reasons. First, we understand your unique challenges. Our leadership brings more than 24 years of expertise in the nonprofit realm and an additional 25 years in the small business domain. Bottom line, both sectors are operating businesses. And both sectors need good foundational marketing to grow their purposes.

Secondly, this boot camp will offer the same effective methods as our one-on-one business clients get – but at a fraction of the cost. Additionally, with our partnership with the North Carolina Center for Nonprofits, members get a $150 savings!

Trusted by over 400 growing companies

Dewey GreenC12 Chair

We needed a plan. I was so enamored with the power of the C12 Group’s message that I was blinded to the importance of a targeted, strategic branding mindset. Atlas Rose has empowered me with both the professional guidance and the practical tools.

Nicolai MorariAdmirals Basketball Academy (Moldova / Ukraine / Romania)

Our experience with Atlas Rose was a game-changer for our nonprofit organization. Their expert guidance helped us understand our identity and feel confident about sharing our mission. Thanks to their help, we now have a structured marketing approach that clearly conveys our purpose and impact. I wholeheartedly suggest this Boot Camp for anyone seeking marketing support. I regret not investing in it sooner. To all leaders aiming to enhance their organizations, I highly recommend Atlas Rose for bringing clarity, confidence, and energy to your nonprofit's growth journey.

Arlie FrancisDisciple Daily

Working with Atlas Rose transformed our approach to donor engagement. We can now convey our mission clearly and have seen a significant increase in our fundraising efforts.

Accept Your Invitation Today!

This is an exclusive invitation from the North Carolina Center of Nonprofits.

Member Cost: $750 | Non Member Cost: $900

Registrations are limited so grab your spot today!

 

Verify membership here to receive a code in your email for $150 savings!

 

The NCCN promotional code is good through Wednesday, September 4th.

The Details

Wednesdays at 9:30am Eastern Standard Time.

Kick off September 18th.

    • 12 Weeks
    • Weekly One-hour Zoom Calls
    • Resource Guide Book
    • Certificate upon Completion
    • Access to Recorded Sessions
    • Member Cost: $750 | Non Member Cost: $900
    • Verify membership here to receive a code in your email for $150 savings!